Social Media Specialist
Hospitality/Tourism ~ Advertising / Marketing / Sales ~ Media ~ Entertainment
Gauteng – South Africa
Overview
We are seeking a passionate and creative Social Media Specialist to join our dynamic team. The ideal candidate will have a strong background in social media management, with specific experience in the gaming or betting industry. This role is perfect for someone who thrives in a fast-paced environment and is enthusiastic about engaging and growing online communities.
Key Responsibilities
Content Creation: Develop engaging and innovative content tailored for various social media platforms, including Facebook, Twitter, Instagram, and TikTok.
Strategy Development: Collaborate with the marketing team to create and implement a comprehensive social media strategy that aligns with our brand goals and targets audiences within the gaming and betting sectors.
Community Engagement: Foster and maintain relationships with followers, responding to comments, messages, and inquiries in a timely manner to enhance brand loyalty and community spirit.
Analytics and Reporting: Monitor, analyze, and report on social media performance metrics to track campaign success and inform future strategies.
Trend Monitoring: Stay updated on industry trends, emerging platforms, and competitive landscape to ensure our social media presence remains relevant and innovative.
Qualifications
Experience: Proven experience in social media management, particularly within the gaming or betting industry, is highly desirable.
Skills:
- Strong understanding of various social media platforms and best practices.
- Excellent written and verbal communication skills.
- Strong analytical skills with the ability to interpret data and generate reports.
- Proficient in using social media management tools and analytics software.
- Education: Bachelor’s degree in Marketing, Communications, or a related field is preferred.
Personal Attributes
- Passionate about social media and staying current with trends, especially in gaming and betting.
- Creative thinker who can generate out-of-the-box ideas to boost engagement.
- Highly organized, detail-oriented, and able to manage multiple projects and deadlines effectively.
If you are excited about leveraging your social media expertise in the gaming or betting industry, we would love to hear from you!